Sales Executive



Cemex Holdings Limited

Job Description :

To drive revenue growth by converting qualified leads into confirmed sales through relationship-building, product demonstrations, site/client visits, and strategic engagement with decision-makers in the construction ecosystem.

This role is crucial in bridging the gap between lead generation and actual sales by aligning client needs with the unmatched value of C-MAX's EPS construction technology.

Key Responsibilities

Lead Conversion & Field Sales

  • Follow up on qualified leads from marketing, exhibitions, and referrals.
  • Conduct in-person site and office visits to decision-makers (developers, contractors, architects).
  • Present the C-MAX EPS system using real project data—focus on cost savings, build speed, and quality.
  • Handle objections and close deals with a strong follow-up strategy.
  • Meet with potential clients (developers, architects, engineers, contractors) both in person and virtually.
  • Demonstrate and present C-MAX EPS panels and building system benefits in a simplified, relatable, and results-driven manner.
  • Understand the key decision drivers for clients (cost, speed, quality) and communicate C-MAX EPS advantages in measurable terms (e.g., % cost savings, project time reduction).
  • Address objections and confidently negotiate contract terms to close deals.

Sales Pipeline Management

  • Actively follow up on leads generated from digital marketing, exhibitions, referrals, and outbound efforts.
  • Maintain accurate and updated records of leads, meetings, conversations, and status in the CRM system.
  • Ensure a consistent flow of leads is moving through the sales funnel.
  • Convert prospects into paying clients within a defined sales cycle.
  • Achieve monthly sales targets and follow defined sales cycles.

Market Penetration & Business Development

  • Conduct outbound activities including cold calling, office visits to developers, and site visits to ongoing projects.
  • Identify and visit potential new projects under development.
  • Build long-term relationships with key industry players (engineers, QSs, project managers).
  • Attend construction events and trade shows to grow brand awareness.
  • Build and sustain relationships to encourage specification of C-MAX technology in projects.

Collaboration & Communication

  • Liaise with the technical team for site demos, estimates, and technical support.
  • Work closely with the technical team to support proposal development and technical presentations when needed.
  • Share market insights with management to improve sales strategies and messaging.
  • Contribute to joint sales planning with the marketing and digital team.
  • Work closely with the digital and marketing team to align messaging with field insights.

Ideal Candidate Profile

  • Degree/Diploma in Sales, Marketing, Construction Management, or a related field.
  • Minimum 3 years of experience in B2B construction sales or real estate solutions.
  • Strong communication, negotiation, and relationship management skills.
  • Understanding of construction industry decision-makers and project life cycles.
  • Ability to simplify technical content for non-technical audiences.
  • Comfortable with CRM systems and digital collaboration tools.
  • Valid driving license with 2+ years of active driving experience.

Method of Application

Submit your CV and a cover letter highlighting your relevant experience and why you're a strong closer to:

Subject line: Sales Executive – C-MAX

 

Job Overview

Company:
Cemex Holdings Limited
Posted On:
13 May 2025
Location:
Nairobi, Nairobi, Kenya
Job Category:
Sales and Marketing
Education Level:
Bachelor's Degree
Employment Type:
Full Time
Experience:
3 Years
Salary:
KSh 50,000 - KSh 100,000/month
Closing Date:
2025-06-10